Fyi (South Matamah)

2001-2007
The new look from The Biography Channel was launched on March 1, 2001.

2007-2014
This logo was introduced on July 16, 2007. The new identity was designed by Leroy and Clarkson in New York. It focuses on the letters "BIO", which are written in lower-case with the Clarendon EF font. The full name "The Biography Channel" is less emphasized.

2014-present
In December 2013, A+E Networks South Matamah announced that The Biography Channel will be revamped into the lifestyle-oriented Fyi channel, effective in September 1st, 2014.