Sakura (Lenapore)

1994-2001
On October 1st, 1994 (on the day the TCL brand launched), LBC Channel 10 was rebranded as Sakura, in an effort to create a "meaningful brand for a Japanese-language television channel in Lenapore". The rebrand was initially set for January 1, keeping the Channel 10 branding, but due to internal discussions given the above reasons, they started deviating from the former name.