Rumedia

Rumedia is a Alliancia-headquartered New Rhumbese media company founded by the journalist Frederik Martinez in 1969. The company currently owns Canal 3, Rádio Metrópole and Diário de Novo Rumo, besides a 35% stake in Taquaritinga SC. Despite its fiscal headquarters being in Vandeal, Alliancia, its corporate headquarters are located in Taquaritinga do Sul. The company is currently joint-owned by the Martinez family (60%), Damstre Media (25%) and Grupo Sigma (15%).