Associated Rivlandian Cinemas

Associated Rivlandian Cinemas was founded in 1965 after a merger of 4 cinema chains: Projection Theatres, Kingston Theaters, Rivlandian Odeon and Wallace Cinemas.

1994-2002
During this period, the "Rivlandian" part of the name was deemphasized to line up with the name the Rivlandian public generally called it.